Retail Row as it appears on the minimap in Fortnite BR

Retail Row is an area in Fortnite Battle Royale.


A retail store complex with lots of buildings and parking lots.


Retail Row is located in the middle right of the map, south-west of Lonely Lodge.

See map below.




Strategy Guide/Tips[edit]

  • Lots of buildings here, this is a good location for gearing up quickly.
  • Sealing off stairways with a floor is an easy way to buy a few seconds. It's particularly useful here with many buildings in close proximity.
  • There may be lots of other players rushing here at the beginning, so be careful.
  • Plenty of cars and other objects for resources such as Metal
  • A good building to check for loot is the grocery store at the NE corner.
  • When you're landing, make sure you get yourself a weapon as fast as possible, priorities shotguns, because retail row isn't such a big city where you snipe from overall, get yourself some cover and you're good
  • Many houses have treasure chests in the attic, landing on a roof and digging in can get you quicker to these chests giving you a higher chance of better rarity weapons.
  • The nearby trailer park is an excellent 2nd choice if Retail is too popular, with up to 4 crates and as many as 5 ammo boxes scattered throughout.
  • It's easy to juke between buildings in Retail row to confuse enemies. Use balconies for ambushes.
  • The two destroyed houses south-west of Retail Row grants good stuff, the largest has a chest in the attic almost every round.

All areas[edit]